Killing the Golden Goose v The Milkman of Human Kindness

I wrote previously about Sonic Bids and wanted to add an update:

Sonic Bids Blog ADDENDUM: 2011

I just read this on Derek Siver's Site: ( Awesome dude! and founder of Original CD baby site) Kinda re-enforces my point - why does Sonic Bids exist - is it to milk the musician or help them ...

Derek's Advice to his staff as he delegated authority to them -

“Yes refund his money in full. We'll take a little loss. It's important to always do whatever would make the customer happiest, as long as it's not outrageous. A little gesture like this goes a long way to him telling his friends we're a great company. Everyone always remember that helping musicians is our first goal, and profit is second. You have my full permission to use that guideline to make these decisions yourself in the future. Do what makes them happiest. Make sure everyone who deals with us leaves with a smile.”

I wonder what advice the Sonic Bids or any of the other music sites teams are given - Kill the Golden Goose (extract maximum $$'s from creator's ) or be the Milkman of human kindness ala Derek (Yay!) Sivers.


Helloo mate great blog post

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